This is Why You Should Use a Local Estate Agent - 01/10/18

In most areas of modern life, you have a choice. Whether you want to buy, sell or use a service, there are a host of options available. The property industry is no different. If you are looking for your next home, there are many estate agents who will market your current property and help you find potential new places to live.

They range from the big national companies to those, like Robert Watts, who are dedicated to a certain area. Here’s why you should use a local estate agent.


Local Knowledge

We know Bradford and the surrounding areas like the back of our hands. You can find us in Birkenshaw, Cleckheaton, Five Lane Ends and Wibsey, and that’s it. We’re not run from an anonymous skyscraper in London, we’re firmly fixed in the BD postcode area and we always have an eye on what is going on locally. 

If there are changes in the local market, we notice them first because all of the decisions we make about our business are made in this corner of West Yorkshire. Some national companies may try and apply a ‘one size fits all’ policy across the country, but that is a risky strategy. We know what’s right for Bradford and Kirklees, the market in which our customers are moving.

Bradford is Bradford; it’s not the same as Brentford, Basingstoke or Birmingham. Every town and city has its own little quirks and differences, and we have a local advantage over the nationwide firms when it comes to understanding Bradford.


Local People

The reason we know so much about the local market is that we all live here. We know who is buying in this area and what they are buying. We have insight into what they want in a new property and we can match them up to the perfect new place. All our staff live around Bradford, so they can make your property details sing to prospective buyers, because they know exactly who they are.

Robert Watts is a family run business, established over 40 years. The directors aren’t sunning themselves in the Maldives for 50 weeks a year, they are in the branches and working hard for you. Because they are local and work in the business day-to-day, you know that you will receive the top level of service possible.


Local Passion

Another reason why you should use a local estate agent is because we can sell the local area to your potential buyers. Of course, viewers need to fall in love with the property, but they also have to take a shine to the local area.

We live in and love Bradford, and we are able to easily communicate that passion to buyers. Having someone express genuine fondness for the neighbourhood is a powerful selling tool.


Local Power

Being local doesn’t mean we don’t pack a punch. In fact, we are Bradford’s biggest independent agent. This gives us all the advantages of local knowledge and passion, but with a strong network behind that to make sales happen. This makes Robert Watts perfect for getting the message about your sale property across the city, whilst offering plentiful great options within the area for buyers.

Robert Watts is consistently Bradford’s biggest selling estate agent, having sold more than 650 properties in 2017. Find out more reasons to sell through Robert Watts on the Why Watts? page.


Why You Should Use a Local Estate Agent - More Information

If you have read this guide to why you should use a local estate agent, but you want more information, come and see us. Visit any of our offices around the Bradford area to chat about your requirements and what Robert Watts can do for you.